What is now proved was once only imagined
William Blake said that.
I was thinking about this observation as
Have you ever asked yourself that question? I did. In fact, many years ago I spent countless hours trying to figure it out.
The answer turned out to be quite simple: word of mouth marketing. Or as I call it: the art of cultivating recommendations.
Surprised? Probably not. With recommendations, there is no sales pressure and no credibility issues. When your friends, family members or trusted co-workers recommend something or someone to you, they are genuinely trying to help you. That means a lot, which is why you usually remember it for a long time. But here is the catch: recommendations must be earned. How do you do that? Where do you start? How do you give people a reason to talk about your products/services? How do you nudge your story into every day conversations? I launched sneezr.ca to help you answer those questions.
William Blake said that.
I was thinking about this observation as
Via Usuals
Who says only people should live in highrises?
My 2¢:
Almost everything can be made interesting.
You just need to present it in a way that emotionally
Yesterday morning, I was on a Skype video call with Cape Town, talking to an associate of a dear friend of
Via PDA 247
“How many invoices do you receive with a free Dinosaur and a line that says “1 Rawwwwwr! $.00 each.”? It offers an
My last post was titled When trying to be helpful, focus on important things.
Allow me now
In his timeless book titled Design as Art, Bruno Munari notes that a “Designer is a planner with an aesthetic sense.”
Case in point: