Have you ever asked yourself that question? I did. In fact, many years ago I spent countless hours trying to figure it out. 
Is there a future for boring technology?
A friend of mine emailed me this article—it made me laugh and ponder—check it out.
What’s the Universe made of?
The Universe is made of stories, not atoms.
—Muriel Rukeyser, poet
My 2¢: Do people want more links to facebook pages, tweets, etc., or do they want meaningful stories from people
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Why good design matters
Good design creates visibility.
And visibility invites trial.
Case in point: The new packaging for the rye bread buns by Kohberg, the largest manufacturer of bread in Denmark.