Why new ideas have lonely childhoods
New ideas, despite everything good one can say about them, have a great weakness: they are dependent on a certain passage of time for effect. Everything
Archive | Stories about life & business
Want big results? Think small.
As celebrity Chef Gordon Ramsay asserts in his autobiography Humble Pie, if you care about the product, you have to care about the whole experience:
It doesn’t matter how amazing
It’s all about just one thing, no?
People are deciding which brands to trust, what advice to follow, and who to forge personal or business relationships with based on one simple metric: Likeability.
Unwrapping digital
“Unwrapping Digital is an easy introduction to thinking about going digital. It appeals to the business person that hasn’t yet adopted
Do you nurture your giant pumpkin seeds as best you can?
There are lots of interesting analogies about how to grow a business.
One of my all-time favourites comes from a farmer who grows gigantic, prize-winning pumpkins:
Failure should be a teacher, not an undertaker.
iPod, iPhone, iPad… gifts Steve Jobs gave the world after he was labeled a failure.
What’s so great about being typical?
Most people are more likely to react to things than be proactive, even if the proactive behavior will lead to better results. So, please refresh
A simple tweak to your website to increase WOM
Add video content to your website. People love video — and you should, too. People tend to stay longer on sites with videos, and are more likely to return.