Archive | Stories about life & business

Does anyone leave your business feeling hungry?

Your loyal customers (aka people who regularly buy from you) should of course get a ‘faboulous seven-course feast’ kind of treatment every continue reading

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How does an elite US general manage time & resources?

uniform

That question was put to a group of them recently by a psychologist who had been invited to give a talk at the Pentagon about managing time and continue reading

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What can Louis C.K. teach us about success

The comedian Louis C.K. knows something about success, no? :)
Here’s Louis at 20 years old doing a stand-up routine in Boston in 1987.

My 2¢:
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The bread needs the butter.

bread with butter

Never forget your customers; never let your customers forget you.

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Be careful what you pretend to be

Reality Green Road Sign Against Dramatic Sky, Clouds and Sunburst.

The biggest professional flop I was involved with in the last 5 years had to do with the project for a large department continue reading

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The opposite of ‘good’ is ‘off’

bad

Nobody watches a bad video – it gets turned off.

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Simplicity is not a trend in branding

The facts about your brand can almost be irrelevant if they are not presented in a way that’s attractive to the modern eye. continue reading

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Your ultimate competitive advantage: not losing customers.

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Do you?

Brands that people love don’t spend their advertising dollars training their customers to wait for a sale.
Do you?

“During continue reading

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This is your big opportunity

yes

“Amazon.com-way-of-doing-business” is still an exception.
We are still at the beginning of a digital economy. This is your big opportunity. Go!

Apr 18, 2014

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