What kind of soap would Steve McQueen use?
Shortly after I discovered Duke Cannon Big Ass Soap Brick, I had the pleasure of exchanging a few words with their intern
Archive | Stories about life & business
What can the singer Steven Tyler teach us about marketing
Delivering a Younique story isn’t easy, but it’s worth it.
Here’s what the singer Steven Tyler said
Word of Mouth Marketing 101: Humor Gets People Talking
Reason can only sort out perceptions; humour is involved in changing them.
— Edward De Bono
Case in point:
Duke
Word of Mouth Marketing 101: Design Gets People Talking
Vidal Sassoon crafted a unique style/design of cutting hair that:
a. Separated his work from others.
b. Made him successful and famous.
My 2¢:
What
What can Vidal Sassoon teach us about success
A few days ago, I was watching a BBC documentary titled “A cut above,” about one of the most successful hairdressers in the world, Vidal
Where’s the beef?
Where’s the beef?*, asked a reader from Ontario, following my article that questioned
Does having a niche limit you or does it focus you?
I believe that you should have a niche and continue to deepen it. Why? Without a niche, you spend all your time pursuing clients, while there’s little
Why focus groups don’t work
The high-end Dyson vacuum cleaner has sold more than 12 million units worldwide thanks to the determination and clarity of focus of its inventor,
Let me tell you a secret…
You know what’s funny about so called secrets of the trade?
They are not secret. I could be wrong, but in most cases they are really not secrets.
For example, professional