Are you offering painkillers or candy?
Creative people often offer candy-only (nice-to-haves) to clients who need painkillers (a sales-focused landing page, ad, or email ).
Back to you: are
Archive | Stories about life & business
If your business is not a brand, it’s a commodity.
For all of my interviews with an author, I usually write a short intro that introduces the person to my readers.
Since
“Take the story of…”
The word ‘story’ alone is a magnet.
It’s 2015, but the technology of the soul has not changed much, no? :)
Super sad true biz story :(
Have you ever witnessed this scene: a new business opens in your city. You maybe notice it as you drive by because a small banner says “Open.”
Just a quick reminder…
In business, one of the best ways to start a relationship with someone is to sell them something.
A book stipend
Have you ever considered giving everyone on your team a monthly stipend (say $20) for Amazon to purchase books for self-development? Here are the
Just a quick reminder…
There’s nothing virtual about an email.
Read that again. Put that on a sticky note. Post it someplace visible — near your desk or on your refrigerator.
May I propose a simple exercise?
Close your eyes for a few moments and consider what’s involved in caring for something you love. A lot. For example, think about what’s involved
Who never gives up?
How do you think about the causes of the setbacks, both small and not-so-small, that happen to you?
In his book Learned