Why the eyes have it
My 2¢:
In advertising, improving people’s ability to remember and recall information is one of your goals.
People’s ability to remember and recall information soars
My 2¢:
In advertising, improving people’s ability to remember and recall information is one of your goals.
People’s ability to remember and recall information soars
Check out this remarkable painting made with coffee cup stains by the Malaysian artist Hong Yi.






My 2¢: Simplicity is not about less effort. Simplicity
Case in point: the new advertising campaign for AutoTrader.ca.
Simple yet delightful, no?
The whole campaign could be summed-up in just one sentence:
It’s

Image via dianyla
“Thank you,” is what I said to a reader from Ohio whose email suggested that some of the insights I share here are
Case in point: Dollar Shave Club.
My 2¢:
In life and in business you often don’t need more genius. You need less resistance.
Humour and surprise melt resistance. It’s
Shortly after I published my post titled What is now proved was once only imagined, I received an email
Via Usuals
Who says only people should live in highrises?
My 2¢:
Almost everything can be made interesting.
You just need to present it in a way that emotionally
Yesterday morning, I was on a Skype video call with Cape Town, talking to an associate of a dear friend of
Via PDA 247
“How many invoices do you receive with a free Dinosaur and a line that says “1 Rawwwwwr! $.00 each.”? It offers an