A steady stream of ideas—how do you get yours?
Think about that for a minute—don’t we all need a steady stream of ideas?
Whether the goal is to promote a business, or find a gift for someone, we all need a steady
Think about that for a minute—don’t we all need a steady stream of ideas?
Whether the goal is to promote a business, or find a gift for someone, we all need a steady
Case in point: Could we become No. 1 in South Korea without increasing the number of stores? (By Tesco.)
I received an interesting question from a reader soon after my article about the book Moonwalking with Einstein: The Art and Science of Remembering
When a new thought or perception enters our head, it doesn’t immediately get stashed away in long-term memory. Rather it exists in a temporary
Only an auctioneer can be enthusiastic about all forms of art.
— Oscar Wilde
Does your advertising copy sound too excited?
Said differently, are you “sprinkling”
Ask: What would people love?
The above question is just one of many stimulating ideas I found in Harry Beckwith’s book What clients love.
Case in point: USB wall socket.
“Thank you, decaf coffee, for giving me the same stained teeth and stink breath as regular coffee without any of the pesky wakefulness and mental clarity!”
