Your biggest competition for a new customer is yourself.
Window shopping starts online. And yet, so many businesses shoot themselves in the foot online long before they ever get told “no” by a potential
Archive | Stories about life & business
Are you ready to start a company?
Successful entrepreneurs often satisfy a single but important unmet need of a market. If you can satisfy just one single but important need of a market,
Turning the complex into the simple.
“You have a knack for turning the complex into the simple,” an ex-colleague once told me.
It’s not me; it’s karma. :) You see, English is my target language,
Your best friend is a stranger.
Facebook reviews.
Amazon reviews.
Google reviews.
Those stories by ‘strangers’ matter. A lot.
Please treat ‘strangers’ who interact with you today
You know that your company could miss the future, right?
“I looked at lots of companies and why I thought they don’t succeed over time… And I said, what did they fundamentally do wrong?
Trend report 2016.
To know… scratch that. To even get a glimpse at the mass mind is no simple matter. To
Your children might never buy a traditional newspaper.
“What do I care? I’m not in the newspaper business.” Is that what you’re thinking right now? If yes, fair enough. So, your
Why does it end?
If customer experience is the new marketing, why does experience end in so many companies once someone becomes a customer?
In theory, ‘Relationship Marketing’ is the
You have magic in your fingers.
Don’t believe me? :) Here’s one example: you can make a paper plane, no? If yes, isn’t there something magical about the experience