What can TomTom teach us about marketing

TomTom is one of the world’s leading providers of location and navigation solutions. continue reading

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What can 10 socks teach us about business

What an interesting story!
That’s what I first thought when I came across 10socks.com. continue reading

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How to make an entire career of wearing a nametag

What a remarkable story!
That’s what I first thought when I came across hellomynameisscott.com. continue reading

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What can Rolling Stones teach us about life

Our story begins on a clear, cold morning at approximately 10:40 AM on August 21, 2010. I was reading some articles continue reading

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What can a clean windshield teach us about life

I travel a fair bit for both work and pleasure. (My guess is that you do, too.)
My family and I just came back from an almost week long visit to continue reading

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Do you know why?

Let me ask you three simple questions:
1. Do you know why do people do business with you?
2. If “NO”, then how do you plan to go about attracting more customers?
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The art of personalized service

Remarkable. That’s what I first thought when I finished reading the article about continue reading

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What can Mike Babcock teach us about business

I picked up today’s paper (The StarPhoenix) only a few minutes continue reading

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What can Dennis Downing teach us about business

In December of 2009, in an issue of the Economist magazine (Dec 19th issue), continue reading

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How to make the postman blush ;)

What an interesting story! That’s what I thought after I first heard how Natalie Grunberg, co-founder of continue reading

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