Cutting edge = awesome at the basics.
Case in point: Zappos.com. It’s one of the coolest businesses these days.
So what’s the cutting edge stuff that makes them so cool?
Archive | Stories about life & business
Life at the edge of hope
Image via cogentcomment.com
Matthew Weiner is an American writer, director, and producer.
He is the creator of the now world-famous TV show Mad Men, produced by AMC.
Canada sorts its mail over a wastebasket
I’m not sure if the same is true where you live, but in Canada, most people sort their mail over a wastebasket. You have to make the cut fast or nothing
It’s easy to forget…
Facts can be almost irrelevant.
What matters is how they are presented. It’s easy to forget that.
Do you know the answer?
“What single skill do all top copywriters have that most other copywriters lack?”
That was the question an aspiring copywriter emailed to me a
Got a moment?
YOU. Yes, you. Got a moment? Good.
Do you know what the number one product people can’t stop buying is? A good experience.
It’s true, a good experience
Simplicity is…
BC Children’s Hospital needed to raise money to build a new Hospital.
The above spot brought their lack of space to life.
Simplicity is…
My 2¢: Simplicity is not about less effort. Simplicity is all about the right effort. Jul 11, 2013
Tiny big reminder: Details matter.
Details can in fact build business empires.
Wasn’t Walt Disney’s business empire, in large part, created by how much attention he paid to details?
Jul 6, 2013