What can Mark Zuckerberg teach us about WOM

My 2ยข: Be extremely focused on customer satisfaction. Why? Because organic word of mouth is a by-product of a product/service that provides a great experience to the customer.

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Why has Facebook flourished?

Have you ever asked yourself that question? I did.
One of the simplest explanations I have found so far comes from Ivor Tossell, a columnist for The Globe and Mail:

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