Have you ever wondered why people don’t buy online?

Image via invesp.com

My 2¢:
Please review the 7 elements that impact the visitor during the check out process one more time.
Notice the first three words: fear, uncertainty and doubt?
What’s that tell us?
Emption is the mother of action.
It’s tempting to think that because our tools have become more advanced, we are more advanced.
But the truth is: the technology of the soul has not changed for a long time. It’s easy to forget that.